Infinitus Interactive
XR & Simulation

Asset Overlay AR

An enterprise AR experience that recognises physical assets and overlays an animated digital twin with precision and control.

Project Details
Timeline
2024
Category
XR & Simulation
Live
AR Demonstrations
Sub-second
Model Recognition
Overview

This augmented reality platform was developed to elevate how complex industrial assets are presented, understood, and explained in live environments — from expos and executive briefings to private client demonstrations. Using real-time model recognition, the application identifies a physical asset and aligns a high-fidelity digital twin directly over the real object. Internal components, subsystems, and construction layers are revealed through curated animation sequences — allowing viewers to see inside the asset without dismantling it or relying on oversimplified diagrams. Engineered for clarity under pressure, recognition is fast, tracking is stable, and transitions are deliberate — producing production-grade AR built for high-stakes storytelling.

Key Highlights
  • Real-time recognition of physical industrial assets
  • Precisely aligned AR digital twin overlays
  • Animated internal cutaways and system reveals
  • Designed for live demos and executive walkthroughs
Scope
What it is

An augmented reality platform that bridges physical industrial models with animated digital twins.

Who it's for
  • Oil & gas operators
  • Engineering teams
  • Sales and technical marketing teams
  • Exhibition and events stakeholders
Where it fits

Sits at the intersection of physical assets and digital explanation — transforming static displays into interactive, explanatory systems.

Technologies & Capabilities
Digital TwinComputer VisionAugmented RealityOil & GasEnergy Infrastructure
Impact & Outcomes

Measurable results

01

Improved technical understanding for non-specialist stakeholders

02

More effective asset storytelling at expos and demonstrations

03

Reduced reliance on static diagrams and dismantled models

04

Stronger alignment between engineering teams and commercial audiences

Capabilities

Core features & functionality

Asset Recognition & Tracking

Robust real-time recognition and spatial alignment of physical assets in uncontrolled environments.

  • Model-based recognition
  • Stable spatial alignment
  • Low-latency tracking for live demos

Animated Digital Twin Overlay

Layered, high-fidelity digital twins designed to explain structure, function, and intent.

  • Internal component visualisation
  • Exploded views and cutaways
  • Sequenced animation playback

Presentation Control

Curated interaction patterns optimised for guided demonstrations and stakeholder walkthroughs.

  • Predefined animation sequences
  • Controlled interaction states
  • Repeatable demo flows
Technology Stack
Augmented reality (mobile)Computer vision and model recognitionReal-time 3D renderingAnimation systems and state control
Explore AR-driven digital twins

Take the next step with
confidence

If Asset Overlay AR resonates, let's talk about what you're building and what success needs to look like. We'll align on scope, move fast, and ship with care.