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Infinitus Interactive
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Asset Overlay AR

An enterprise AR experience that recognises physical assets and overlays an animated digital twin with precision and control.

Client

Industrial Exhibitions Partner

Timeline

2024

Type

Simulation Systems

Live

AR Demonstrations

Sub-second

Model Recognition

About

This augmented reality platform was developed to improve how complex industrial assets are presented, understood, and explained in live environments, from expos and executive briefings to private client demonstrations. Using real-time model recognition, the application identifies a physical asset and aligns a high-fidelity digital twin directly over the real object. Internal components, subsystems, and construction layers are revealed through curated animation sequences, allowing viewers to see inside the asset without dismantling it or relying on oversimplified diagrams. Engineered for clarity under pressure, recognition is fast, tracking is stable, and transitions are deliberate. The result is AR built for high-stakes technical storytelling.

Highlights

  • Real-time recognition of physical industrial assets
  • Precisely aligned AR digital twin overlays
  • Animated internal cutaways and system reveals
  • Designed for live demos and executive walkthroughs

Outcomes

  • Improved technical understanding for non-specialist stakeholders
  • More effective asset storytelling at expos and demonstrations
  • Reduced reliance on static diagrams and dismantled models
  • Stronger alignment between engineering teams and commercial audiences

Best fit offer

Other Work

Legacy, experimental, and adjacent projects that sit outside the current three-service focus.

This project remains in the portfolio as useful context, but it does not sit inside the current client-service model.

What it is

An augmented reality platform that bridges physical industrial models with animated digital twins.

Who it's for

Oil & gas operatorsEngineering teamsSales and technical marketing teamsExhibition and events stakeholders

Where it fits

Sits at the intersection of physical assets and digital explanation, turning static displays into interactive systems.

Technology

Augmented reality (mobile)Computer vision and model recognitionReal-time 3D renderingAnimation systems and state control

Capabilities

What it can do

01

Asset Recognition & Tracking

Reliable real-time recognition and spatial alignment of physical assets in uncontrolled environments.

  • Model-based recognition
  • Stable spatial alignment
  • Low-latency tracking for live demos
02

Animated Digital Twin Overlay

Layered, high-fidelity digital twins designed to explain structure, function, and intent.

  • Internal component visualisation
  • Exploded views and cutaways
  • Sequenced animation playback
03

Presentation Control

Curated interaction patterns optimised for guided demonstrations and stakeholder walkthroughs.

  • Predefined animation sequences
  • Controlled interaction states
  • Repeatable demo flows

Work with us

Ready to build something like this?

We build production systems for engineering teams. If you have a complex problem, we'd like to hear about it.